Apple CEO Tim Cook has teased potential new product lines
for the coming year stating “we have a lot to look forward to in 2014.”
Speaking in an end of year note to employees, Cook, Apple’s
replacement to co-founder and former CEO Steve Jobs, teased that the company
has “big plans” for 2014 and that he believes “consumers are going to love”
what the Cupertino-based company has to offer over the coming 12 months.
“We have a lot to look forward to in 2014, including some
big plans that we think customers are going to love,” Cook said in his letter
to employees.
Looking ahead to the festive period he added: “This holiday
season, tens of millions of people around the world, from all walks of life,
are experiencing Apple products for the first time. Those moments of surprise
and delight are magical, and they’re all made possible by your hard work.”
Although Cook has failed to reference any new product lines
by name, it has been widely rumoured that Apple will launch both its first
smartwatch and own-branded television set in the coming year.
While the Apple iWatch has long been mooted as an iOS
powered challenger to the Samsung Galaxy Gear and Sony Smartwatch 2, an Apple
iTV unit was originally tipped by Steve Jobs to change the television and home
entertainment markets for good.
As well as looking ahead to what 2014 will bring, Cook
reviewed Apple’s efforts over the past 12 months. He stated: “We extended
our
lead in the smartphone market with iPhone 5s; launched iOS 7, an
extraordinarily ambitious project; released OS X Mavericks for free to our
customers; introduced the iPad Air and the iPad mini with Retina display; and
this week began shipping the Mac Pro from a manufacturing facility in Austin,
Texas.”
In a particularly festive and jovial fashion he concluded:
“I am extremely proud to stand alongside you as we put innovation to work
serving humankind’s deepest values and highest aspirations. I consider myself
the luckiest person in the world for the opportunity to work at this amazing
company with all of you.”
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